P2P | January 2016 | 1.54 GB

This course will explore the distinct mindset and essential knowledge base vital to the establishment and success of any music-related entrepreneurial endeavor. It will highlight the notion that, whether they know it or not, musicians are natural entrepreneurs!


  • Repurpose your skills as a musician to envision and develop a business.
  • Leverage your fundamental “multipreneurial” nature as a musician.
  • Create opportunities around your diverse musical skills.
  • Conceive, form, launch, market, and manage a music-related business.


  • Session 1: The Entrepreneurial Musician
  • Session 2: Business Planning For Musicians
  • Session 3: Finances And Musicians
  • Session 4: Branding And Marketing
  • Session 5: Wrap Up - How To Start


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